Increase conversion rates in magento 2 store
Conversion is your ability to get people to buy things from your magento2 online store. Most often, conversion reflects the percentage of visitors to your site who actually make a purchase.
Your conversion rate is calculated as: Number of purchases (or goals) ÷ site visits = Conversion rate
Why Are Conversion Rates Important?
Conversion rate is more than a measure of your sales. It’s a measure of how well your store is meeting your customers’ needs. You can always implement new strategies to help increase your sales. Find some of them below.
1. Help Your Customers Find What They’re Looking For:
There are easy ways to help your customers find the right products. Provide Right search tools.
Few of the popular search extensions are listed below for your reference.
Year Make Model Search tools for magento2 automobile stores.
Much Needed Extensions for Automobile Industries to search vehicle parts by Year, Make and Model are: Year Make Model Professional Magento 2, Year Make Model Engine Professional Magento 2 magento2 extensions.
Customers can easily locate the desired auto store product with these extensions. Free vehicle data base will be provided along with these extensions. These extensions support Universal products which fit for all vehicle makes and models.
Product selector is another extension which is very useful to locate the products without any difficulties for your customers. Multiple drop downs for category, sub-categories can be defined using this extension to narrow down the search for the products. Product Selector Magento 2 extension can be a value addition to any online store.
Best search tool for Tire stores
The best Magento2 extension to search the tires based on Vehicle Type, Manufacturer, Vehicle Usage Season, Diameter and Width is Tire Search Magento 2 Extension. This extension can be easily modified to search for wheels also.
2. Be Mobile Friendly:
Recent survey says that 4 out of 5 consumers use smart phones to shop. They’re also using
Smart phones to comparison shop or check for coupons while in the store.
Make sure customers aren’t waiting for image-heavy pages to load or struggling to view pages
optimized for desktop or laptop screens. Your site should be easy to navigate on any Smartphone
without a lot of pinching and scrolling, and images should be optimized for mobile so that they
3. Add Gift wrap options for the products
Essential Plugin for Gift wrap is Gift Wrap Magento 2 Extension.
Gift wrap Magento 2 is the most popular extension and more than 2300 customers are benefitted across the world. Extension is mobile responsive and works perfectly fine in all mobile devices.
With all the techniques defined above, You can definitely increase conversion rates at your magento online store. Good luck.